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Bank of Ireland


Darbas anglų kalba. Airijos bankas. Executive summary. Company background. Purpose and objectives. Strategic analysis. External and company analysis. Customer analysis. Competitor analysis. Market/submarket analysis. Environmental analysis. Internal analysis. Company strategy audit. Strategic analysis outputs. Recommendations and actions. References.


The deregulations and the evolution of the markets during the end of the last century created both new opportunities and threats for the institutions working in the financial industry.

Bank of Ireland has entered a new era dominated by technology and global trading with a good background and resources needed to be developed in order to compete on a global scale.

From the present situation, the project tries to assess possible future developments for the industry and for Bank of Ireland in particular, with an analysis of the skills and assets owned by the company, and an analysis of all the most relevant characteristics of the environment in which it operates.

The result is a assessment of the opportunities to grow and the threats that the group has to face and some small suggestions on how the group should behave on a global scale.

Bank of Ireland was established in 1783 by Royal Charter and today has over 16.000 employees in 8 countries worldwide. The bank was originally housed at the Irish Parliament Building before the Act of Union 1800. It is now headquartered on Baggot Street Dublin since the 1870’s. In 1958, the Bank took over the Hibernian Bank Limited and in 1965 the National Bank of Ireland limited, and re-branded them as Bank of Ireland.

The bank was formed to support public and commercial finances in Ireland. Bank of Ireland operates throughout the republic of Ireland, the U.K and Northern Ireland. It also provides financial services for the Post Offices throughout the U.K.

Today Bank of Ireland is number two to Allied Irish Bank. It occupies a unique position in Irish banking history. ...

Rašto darbo duomenys
Tinklalapyje paskelbta2007-03-06
DalykasFinansų kursinis darbas
TipasKursiniai darbai
Apimtis21 puslapis 
Literatūros šaltiniai17
KalbaAnglų kalba
Dydis29.16 KB
Viso autoriaus darbų23 darbai
Metai2007 m
Švietimo institucijaVilniaus Gedimino Technikos Universitetas
Failo pavadinimasMicrosoft Word Bank of Ireland [speros.lt].doc

Panašūs darbai




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  • Kursiniai darbai
  • 21 puslapis 
  • Vilniaus Gedimino Technikos Universitetas / 4 Klasė/kursas
  • 2007 m
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